DIRECTOR, CAMPAIGNS

Title: DIRECTOR, CAMPAIGNS                                        

Department: DEVELOPMENT

Reports To: EXECUTIVE DIRECTOR, INDIVIDUAL & CAMPAIGN GIVING

Job Status: FULL-TIME - EXEMPT

________________________________________________________

 

JOB SUMMARY :

 

Under the leadership of the Executive Director, Individual & Campaign Giving, oversee direct marketing strategy, report management and analysis of all Development fundraising programs from mail, telemarketing and e-marketing campaigns. Lead analysis, performance reporting and target marketing for all Development campaigns, including retention, first-year conversion, upgrade, cultivation and monthly giving programs.

 

ESSENTIAL FUNCTIONS OF THE JOB:

 

·         Evaluate existing, develop new, and execute all integrated marketing strategy and for direct marketing efforts; Set and maintain calendar for all fundraising activites.

·         Oversee vendor relationships to manage all aspects of fundraising programs from strategy to print production and final mailing.

·         Ensure effective constituent targeting for renewal, lapsed, additional gift and monthly giving programs and special events. 

·         Problem-solve and creatively develop solutions for marketing and fundraising challenges, campaign performance issues, etc.

·         Develop weekly, monthly and quarterly reports to track campaign and budget performance.

·         Oversee Database Manager in creation of all data segmentation, queries, and output for fundraising campaigns.

 

IN COLLABORATION WITH THE EXECUTIVE DIRECTOR, INDIVIDUAL & CAMPAIGN GIVING:

 

·         Prepare the annual budget.

·         Develop fundraising, analytical and long-range plans.

·         Liaise with Operations, Communications, Information Technology and external vendors to meet fundraising objectives.

·         Work with relevant third party vendors to develop and apply predictive models and lifetime value studies.

·         Develop presentations of recommendations and findings, as needed.

 

JOB REQUIREMENTS (SPECIFIC):

 

·         Minimum of 5 years nonprofit fundraising experience.

·         Minimum of 4 years experience in direct marketing, consumer marketing and/or other strategic planning with a strong knowledge of database marketing, customer/market segmentation, direct response and promotions.

·         Advanced knowledge and skill in target marketing and marketing analysis, experience in Microsoft Office with strong proficiency in Excel.

·         Experience in the Raiser's Edge and Team Approach database preferred.

·         Strong computer skills with excellent spreadsheet abilities for financial modeling, including computerized GL maintenance experience (Navision).

 

·         Must possess excellent communication skills, both verbal and written.

·         Must possess exceptional interpersonal skills, with a warm, engaging and highly disciplined work style; must possess the ability to work independently and as a team player.

·         Must have strong multitasking skills; must be able to handle multiple projects at once.

·         Must be extremely well organized with attention to detail and a high level of accuracy.

·         Must be proactive and a quick learner.

·         Must possess good supervisory skills for managing professional staff, including the ability to monitor and evaluate worker performance, establish work priorities and delegate tasks.

·         Must have the ability to work well under time constraints.

·         Must be courteous, polite, and an astute, tactful listener.

·         Must possess a strong sense of ethics and the ability to practice discretion in handling sensitive and/or confidential information.

 

PREFERRED:

 

·               Nonprofit fundraising experience in a membership-based organization.

 

EDUCATION:

 

·               Bachelor's Degree or equivalent required.

 

OTHER:

 

·               Must be able to perform the essential functions of the position with or without accommodations.

·               The position is located in Burbank, with periodic travel to other locations.

 

QUALIFIED CANDIDATES:

 

Submit a resume to HR Director at HR@KCET.org.

 

"Women, minorities, persons with disabilities and veterans are encouraged to apply."  EOE Employer

To apply for the position, please fill out the necessary forms: Apply for Position

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