Hispanic Heritage Awards 2009

In our ongoing commitment to reflect the diversity of the communities we serve, KCET and Union Bank honor four local heroes of the Hispanic American community for their dedication and commitment to enrich the lives of others.

Local Hero: Ruebén Martinez

Ruebén Martinez

"My Message to young people has always been and will continue to be 'Read today, Lead tomorrow."

Ruebén Martinez's contribution to the Latino community is defined by his dedication to his businesses, Librería Martinez Books & Art Gallery and Libros Para Niños, a children's bookstore. Located in Santa Ana, the two enterprises make the writings of Latino authors and the works of Latino artists accessible to the general public, enhances the community by promoting literacy and art, and sets forth a better understanding and appreciation of Latino culture and history to customers. In addition, Librería Martinez Books & Art Gallery and Libros Para Niños are recognized nationwide for showcasing premiere Latino authors and artists, such as Carlos Fuentes, Sandra Cisneros and Jorge Ramos. Plus, Librería Martinez is the largest seller of books in Spanish in the United States.

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Local Hero: Raul & Maria Salinas

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"Changing communities to create a better world is not just an individual responsibility, but a personal and satisfying journey."

Maris F. Salinas

Advocating on issues facing women has been a defining role for Maria S. Salinas throughout her work in the community. Along with her husband Raul F. Salinas, the couple shares her and his passion for working in underserved communities that need a voice. Maria and Raul have worked in partnership advocating on issues affecting women and minorities in public and private sectors.

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Local Hero: Judge Rudolph A. Diaz

Judge Rudolph A. Diaz

"Gratitude I have for the inspiration that others have provided to me in the past, motivates me to give back to my community."

From his early days as a as a staff attorney of the Los Angeles Center for Law and Justice representing the Latino community on matters related to voting rights and districts in the mid-1970s, to his current role presiding in the Stanley Mosk Courthouse in downtown Los Angeles, Judge Rudolph A. Diaz has paved the way for other Latinos to strike the gavel.

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Local Hero: Antonia Hernández

Antonia Hernández

"Committed leadership transcends, impacting not only our local families and communities but the well being of our nation."

Nationally recognized for her commitment to the betterment of underserved communities in Los Angeles and beyond, Antonia Hernández joined the California Community Foundation as President and Chief Executive Officer in 2004.

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