DIRECTOR, CAMPAIGNS | KCET
Title: DIRECTOR, CAMPAIGNS
INDIVIDUAL & CAMPAIGN GIVING
Job Status: FULL-TIME - EXEMPT
JOB SUMMARY :
Under the leadership of the Executive Director, Individual &
Campaign Giving, oversee direct marketing strategy, report management and
analysis of all Development fundraising programs from mail, telemarketing and
e-marketing campaigns. Lead analysis, performance reporting and target
marketing for all Development campaigns, including retention, first-year
conversion, upgrade, cultivation and monthly giving programs.
ESSENTIAL FUNCTIONS OF THE JOB:
Evaluate existing, develop new, and execute all
integrated marketing strategy and for direct marketing efforts; Set and
maintain calendar for all fundraising activites.
Oversee vendor relationships to manage
all aspects of fundraising programs from strategy to print production and final
Ensure effective constituent targeting
for renewal, lapsed, additional gift and monthly giving programs and special
Problem-solve and creatively develop
solutions for marketing and fundraising challenges, campaign performance
Develop weekly, monthly and quarterly
reports to track campaign and budget performance.
Oversee Database Manager in creation of
all data segmentation, queries, and output for fundraising campaigns.
IN COLLABORATION WITH THE EXECUTIVE DIRECTOR, INDIVIDUAL
& CAMPAIGN GIVING:
Prepare the annual budget.
Develop fundraising, analytical and long-range
Liaise with Operations, Communications,
Information Technology and external vendors to meet fundraising objectives.
Work with relevant third party vendors
to develop and apply predictive models and lifetime value studies.
Develop presentations of
recommendations and findings, as needed.
JOB REQUIREMENTS (SPECIFIC):
Minimum of 5 years nonprofit fundraising
Minimum of 4 years experience in direct marketing,
consumer marketing and/or other strategic planning with a strong knowledge of
database marketing, customer/market segmentation, direct response and
Advanced knowledge and skill in target
marketing and marketing analysis, experience in Microsoft Office with strong
proficiency in Excel.
Experience in the Raiser's Edge and
Team Approach database preferred.
Strong computer skills with excellent
spreadsheet abilities for financial modeling, including computerized GL
maintenance experience (Navision).
Must possess excellent communication
skills, both verbal and written.
Must possess exceptional interpersonal
skills, with a warm, engaging and highly disciplined work style; must possess
the ability to work independently and as a team player.
Must have strong multitasking skills;
must be able to handle multiple projects at once.
Must be extremely well organized with attention to
detail and a high level of accuracy.
Must be proactive and a quick learner.
Must possess good supervisory skills
for managing professional staff, including the ability to monitor and evaluate
worker performance, establish work priorities and delegate tasks.
Must have the ability to work well
under time constraints.
Must be courteous, polite, and an astute, tactful
Must possess a strong sense of ethics and the
ability to practice discretion in handling sensitive and/or confidential
Nonprofit fundraising experience in a
Bachelor's Degree or equivalent required.
Must be able to perform the essential functions of
the position with or without accommodations.
The position is located in Burbank, with periodic
travel to other locations.
Submit a resume to HR Director at HR@KCET.org.
"Women, minorities, persons with disabilities and veterans are
encouraged to apply." EOE Employer