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How The Wealthy Shop

By Jeremy Rosenberg
June 21, 2010
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"High-net worth consumers" -- folks with annual incomes above $200,000 plus net worths above $5,000,000 -- purchase watches and jewelry at brick-and-mortar shops as opposed to online, but use the internet to make travel and lodging reservations.That information -- hardly shocking -- comes courtesy of the latest edition of the "Wealth Report" from The Luxury Institute, LLC. (The report's subtitle: Leading Edge Insights into the World of the Wealthy."Other findings from the survey include: 27% of the ultra wealthy have purchased an item via mobile phone. 75% of the ultra wealthy purchase automobiles from a physical showroom and not online. And 76% of the ultra wealthy purchase wine and liquor in-person and not online.How different are these numbers from the just plain, not ultra wealthy? Or from the ultra poor? If you have those numbers, please send them our way.

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