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Jesus Treviño: Baptism By Fire

Jesus Treviño shares the story of his arrival at KCET and his first experience reaching out to the Latino community as a representative for the station. Treviño co-hosted the Mexican American community talk/magazine program "¡Ahora!", which premiered on KCET in 1969.

Hear how he pioneered KCET's continuing tradition of community outreach.

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