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KCET Wins Two Local PromaxBDA Awards

By Cathy Williams
June 30, 2010
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Photo Credit: Courtesy of KCET 

Los Angeles - June 30, 2010 - KCET's on-air promotions team won two 2010 PromaxBDA Awards, which honors the best promotion work released in a specific market. The wins celebrate the creative excellence of on-air promotional spots - the Gold Award winner features PBS NOVA ScienceNow Host Dr. Neil DeGrasse Tyson, who answers questions from children about science as part of a campaign to promote KCET's children's programming block. The Silver Award winner promotes the seventh-season premiere of Tavis Smiley and features iconic landmarks throughout the city of Los Angeles, where the nightly PBS program tapes from the KCET studios. 

KCET's PromaxBDA wins are in the following categories: 

Category
Television-Video Presentation: Content Promotion Children's Programming Campaign - Live Action: 

GOLD - Local 
Dr. Neil deGrasse Tyson Children's Spots - KCET (PBS) 
Producers: Tené Harris-Duckworth, executive producer; Kenneth Johnson, producer; Jonathan X, director; Joel Standard, director; Pat Lydon, sound design; Lamese Williams, casting; and Kathy Kasaba, production manager.



Category
Television-Video Presentation: Content Promotion Program Promotional Spot - Out-of-House-Local:

SILVER 
Tavis Smiley Season 7 - KCET (PBS)

Producers: KCET's Tené Harris-Duckworth, executive producer; 3 Ring Circus agency's John Sideropolous and Marco Vaz; Dudley Saunders, producer; Tom Pace, writer; Mike Kelly, editor; Gerald Zelinger, sound mixer; Dorian Harewood, voice-over talent; Kathy Kasaba, production manager; and Aleca King, production coordinator.

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