KCETLink Brings Attention to Breast Cancer Awareness Month With Inspiring Docudrama THE C WORD
CONTACT:
Rachel Coulson
KCETLink Communications Department
(747) 201 - 5707 / rcoulson@kcet.org
KCETLink Brings Attention to Breast Cancer Awareness Month
With Inspiring Docudrama THE C WORD On Oct. 7
Based on True Story of Blogger/Author Lisa Lynch, Who Came to Terms With Diagnosis Through Writing
KCETLink Partners with Breast Cancer Organizations Beyond Boobs! And Pink-Link to Spread Awareness and Connect Viewers With an Educational Resource
BURBANK, Calif. - Sept. 17, 2015 - KCETLink Media Group, a leading national independent, non-profit, public broadcast and digital network, commemorates Breast Cancer Awareness Month by debuting the inspirational docudrama THE C WORD, premiering Wed., Oct. 7 at 9 p.m. ET/PT on KCET (Southern California) and on Link TV (DirecTV 375 and DISH 9410).
THE C WORD is based on the true story of British blogger and author Lisa Lynch, who started the blog "Alright Tit" as an outlet to cope with her terminal breast cancer diagnoses at the age of 28. Lynch's blog--in which she displays both her wit and courage-- ultimately became the 2010 book The C Word. The film is an adaptation of her best-selling book with a screenplay by Nicole Taylor, capturing the no-nonsense and lively style of Lynch's writing and personality. The upbeat and brutally honest film shares Lynch's story from her initial breast cancer diagnosis, subsequent remission and then her passing after the cancer reoccurred. Prior to her death, Lynch worked closely with friend and actressSheridan Smith, who portrays Lynch in the film.
In order to amplify the powerful effect that sharing stories can have on young women suffering from breast cancer, KCETLink has partnered with Beyond Boobs! and Pink- Link. Audiences nationwide will be given the opportunity to access educational resources by going online to kcet.org or LinkTV.organd accessing links to each organization.
The film's upbeat tone and focus on young women perfectly align with each organization's mission to support and empower women affected by breast cancer and provide motivating breast health education for all. Beyond Boobs! and Pink-Link provide invaluable services through "not-your-typical support" offered both in person and online, educate and connect women, and share inspiring stories that encourage and motivate women to take charge of their health.
THE C WORD will air under KCETLink's LINK VOICES umbrella, the weekly series of diverse, provocative documentaries that inform, inspire and challenge viewers to impact change. KCET and Link TV offer additional social media engagement @KCET and @LinkTV on Facebook.com/KCET28 andFacebook.com/LinkTV as well as Twitter and Instagram using the hashtag: #LinkVoices.
THE C WORD is also available for online streaming for two weeks following the broadcast premiere nationally at https://www.linktv.org/programs/link-voices-the-c-word and to the LA DMA athttp://www.kcet.org/shows/link_voices/the-c-word.html.
About KCETLink Media Group
KCETLink Media Group is a national independent, non-profit, public broadcast and digital network that provides high-quality, culturally diverse programming designed to engage the public in innovative, entertaining and transformative ways. With a commitment to independent perspectives, smart global entertainment, local communities, and opportunities for engagement and social action, KCETLink depicts people and the world through a lens unavailable elsewhere in U.S. media. A viewer-supported 501(c)(3) organization, KCETLink content is distributed nationally via satellite on Link TV - DIRECTV channel 375 and DISH Network channel 9410 - and on KCET in Southern and Central California via broadcast and cable, as well as through various digital delivery systems. For additional information about KCET and Link TV productions, web-exclusive content, programming schedules and community events, please visit kcet.org or linktv.org.Visit us on Facebook and Twitter.
